REGIONAL OFFICES

There are 15 PIA Regional Offices nationwide, mostly located in capital cities or capital towns in the regions. Each Regional Office is supervised by a Regional Head.

Functions:

• implement policies, plans, and programs of the Agency in the area;
• provide economical, efficient, and effective information services to target publics;
• coordinate with and assist regional offices of other government agencies in the planning and implementation of programs; and
• supervise and provide support to Information Centers located in the provinces in the area.

The Regional Offices directly communicate with the Media Infrastructure and Regional Operations Division at the Central Office.

INFORMATION CENTERS

There are 48 Information Centers and 27 extension offices scattered all over the Philippines. They make up the dissemination and distribution network of the PIA. These are headed by Information Center managers.

Usually located in the capital town of a province, an Information Center plans and implements information programs in support of government development thrusts in the provincial level.

Functions:

• organizes, mobilizes, supervises, and sustains operations of the Community Development Information Centers (CDICs) in the area;
• provides the public with accurate, timely, and relevant information through print and broadcast;
• provides public information assistance through referrals to concerned government agencies and nongovernment organizations;
• gathers feedback on people's attitudes, beliefs, values on government policies, programs, and projects, their needs and other matters affecting public life;
• serves as the distribution center of information- communication-education (IEC) materials;
• provides reference library services;
• conducts communication skills trainings; and
• provides and condeucts audio-visual services on government programs and projects.

An Information Center also serves as venue for conferences, dialogues, fora, trainings, and seminars of government and nongovernment agencies.

COMMUNITY DEVELOPMENT INFORMATION CENTERS (CDICs)

A Community Development Information Center (CDIC) is a basic community institution operationalized by the local government, a private institution, and the PIA. It is headed by a Community Development Information Officer designated by the local chief executive.

A CDIC is designed for social mobilization and development through information, education, and communication,. The CDIC Council composed of multisectoral local representatives serves as the policy-making and advisory body of the CDIC.

The PIA provides audio-visual equipment and software to CDICs and trains them to operate and maintain AV equipment and software.

CDICs serve as a common network for information feedforward, research and feedback mechanism.

Some 500 CDICs operate under the supervision of the provincial Information Center in the area.